Freelance UX Designer
Add a fresh perspective to the team
Let's work together to tackle your UX needs
As a freelance UX designer I can look at your product (website) with an objective eye and identify areas that can be improved to increase user satisfaction, retention, conversion rates and revenue. I’m driven to understand the way users interact with your website or webshop and love to be part of a motivated and proactive team.
I’m specialized in:
- Conducting user research to gain insights into user behavior, using screen recording tools and analytics.
- Identifying bottlenecks and opportunities for improving conversion rates, using a data-driven approach to guide decision-making.
- Creating interaction designs and prototypes that are tailored to the needs and preferences of your target audience.
- Usability-, explorative- and comparative user testing.
- Collaborating with the conversion team to keep optimizing for growth.
Whether you're looking to increase user engagement, improve retention, or drive conversions, I can help you achieve your goals with a strategic and data-driven approach to UX design.
Which type of company are you?
Startup / Scale-up
As your business gains momentum, it’s time to professionalize your UX design. Avoid the costs of hiring a full-time UX designer but benefit from in-depth expertise on an as-needed basis.
Freelance hourly rate starts from €100,- excl. VAT
If you book a bundle of 100+ hours, my hourly rate drops to €90,- excl. VAT.
Digital agency / Mid-size
Let’s collaborate to expand your service offerings with flexible UX support and deliver more comprehensive and effective UX strategies to your clients.
Freelance hourly rate starts from €110,- excl. VAT
If you book a bundle of 200+ hours, my hourly rate drops to €100,- excl. VAT.
Corporate
Are you looking for a UX designer to join the UX team in your organisation? Find out if I could be a good fit!
Freelance hourly rate is €120,- excl. VAT
If you book a bundle of 300+ hours, my hourly rate drops to €110,- excl. VAT.
Collaboration example
Scale-up
- Partner: KISScommerce Shopify migration
- Role: On-demand UX designer
They hire me as a flexible extension of their team. I help them design their growing number of Shopify stores whenever they need extra UX capacity. So they can focus on getting new clients and scaling the business.
Key responsibilities
- UX & UI design: I take care of the entire design process, design user-friendly wireframes and turn them into final UI designs. A live result is the webshop of A Beautiful Story.
- Dev handoff & QA: I create the specs for the developers so they can work efficiently and I review the final product to ensure everything functions perfectly.
Collaboration example
Digital agency
- Partner: Opklopper E-commerce Shopify agency
- Role: On-demand Design Lead
I’m an on-going extension of their internal team. Whenever a new project starts, I am brought on board to lead the design team. This way they don’t need a full-time hire. And Opklopper can confidently focus on acquisition and scaling the business, while I handle the operational design delivery for webshops like Padelshop.com, Hart Beach, Wijnhuis.nl, and Style Woerden.
Key responsibilities
- Client-meetings: Leading client meetings to gather design requirements and align business goals with the final design.
- Create design briefings: From both a UX and UI perspective, ensuring the design team knows exactly what to design and they can work efficiently.
- Design Reviews: I’m reviewing all design deliverables throughout the trajectory to ensure the design is on-briefing, user friendly, consistent and everything functions as it should before launch.
Collaboration example
Mid-size company
- Partner: Energy supplier Mega
- Role: Continuous UX Partner
I led and executed a comprehensive redesign project for energy provider Mega. Additionally, I continuously design new features to enhance the platform.
Key responsibilities
-
Conversion-driven UX/UI Design: Executing the complete redesign for Mega NL with a branding-partner, restructuring the website.
-
B2B Platform Expansion: Scaling the platform by designing a distinct B2B environment, mapping out the architecture and flows in close collaboration with their content strategist.
-
End-to-End Design Process: Leading the full design cycle from competitive analysis and collaborative team workshops to wireframing, user flows and final concept presentations.
-
Continuous Data-Driven Optimization: Serving as a dedicated UX partner, using Microsoft Clarity data and UX insights to continuously optimise conversion metrics.
Looking for a UX freelancer to join your project?
I might be a freelancer, but I do my best work when we can do it together.
I’m not here to just drop off some wireframes and disappear. I want to become a real part of the team, even if I only work a few hours per week for your project. Because then we catch edge cases early and save development time down the road. And it makes the day-to-day work more fun.
I’m not here to just mindlessly log hours or fill up a timesheet. I look at the big picture and spot exactly where I can be the most relevant for you and your business. For me, it’s all about that shared drive to build something beautiful and deliver a product that we’re both incredibly proud of.
And if your project needs more than just UX?
I’ve built a close circle of talented freelancers around me. Whether you need Elementor or Shopify development, branding or copywriting, I can bring the right people to the table. You get the power of a full-service agency, but with the speed and personal touch of a small team.
Let’s connect, brainstorm, and take your product to the next level together.
I worked for:
I worked for:
Separate UX services that I offer
01
UX AUDIT
Want to gain more customers from your website and increase your conversion rate? Let’s take a deep-dive in how your website visitors currently behave, improve the user journey, increase conversion & sales and reveal chances for growth.
02
WIREFRAMES
UX studio.online turns complex website structures and user journeys into clear and logical wireframes. Based on UX Research, user insights and user scenarios, I create the best basis for a user-friendly and conversion optimised digital experience.
03
UX & UI DESIGN
In addition to turning complex website structures into wireframes we can bring your website to life with visual designs! In collaboration with digital creative agency Raevels we can extend the brand experience and deliver ready-to-build online designs.
04
PROTOTYPING
Do you have a new online business idea but are you not sure how to make it work? Let’s bring your concept to life with a clickable prototype! This way you can test, iterate and create the best user experience: resulting in the best business results.
DESIGN SYSTEMS
When your business is scaling up and it’s getting harder and harder to maintain a professional look-and-feel, it’s time to invest in a Figma design system to bring back visual consistency and optimize the user experience of your website or webshop.